SEO Diva blog

SEO Consultant – Search Engine Optimization Advice and Tips
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Online Marketing December 2nd, 2009 by Seo Diva

Truth in Advertising – New FTC Guides

The new FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising are now in effect. There’s been a lot of hype going on about it, but really it’s just truth in advertising.

Use Article Syndication for Higher Search Rankings

You may already be aware that article marketing is a great way to increase traffic to your web site, but did you know that article syndication can boost your search engine rankings? They give you highly relevant keyword links back to your site, and often rank in the SERPs on their own merits. Benef...

SEO Link Building Secrets

Link building is tough, unless you have something like a video that has gone viral and brought in a stupendous number of links in a short time. The rest of us trudge along, building back links slowly and carefully, keeping them natural looking and raising no alarms. You can, of course, get involved ...

Market Research for Link Building

When you perform keyword research and start building inbound links to your site, your goal is to boost your site in the SERPs (Search Engine Results Pages).  Easily obtained links don’t pass on much Google juice, for the most part. Debra Mastaler writes about performing market research prior ...

Creating Your Online Persona

Do you know how to get extra SEO juice when you sign up for Knol, Squidoo, Zimbio, and other content syndication sites, or create a social media persona? If you use your usual email, your real name, or even your online nickname when you sign up, you are missing out on some serious SEO benefits. For ...