SEO Dinosaurs
StreetLessons.com has an article on 3 SEO Techniques for SEO Dinosaurs on link building techniques that are no good in 2008.
The author makes good points; however, I think these link techniques are still valuable if used properly. Let’s take a look:
Reciprocal Links
Link farms have been a bad idea for a long time, but a few relevant reciprocal links are still a good thing. The key is to not have too many, and make sure they are relevant to your topic or business.
Buying Text Link Ads
Text link ads purchased strictly for page rank got slapped down, but I have clients who do well with them. Besides being carefully chosen, the sites must have
- complete relevancy
- high traffic
- few other paid links
Directory Links
Lower quality directory links lost all value. There are still some great directories that have PR and I believe they are viable link options. Whatever you think of Page Rank, it still is an indication of Google’s regard for the site, or they wouldn’t have punished some sites by lowering them. I use directories that currently show a PR3 or above.
Tags: directories, directory links, link building, link farms, links, reciprocal links, SEO, text link ads








