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[22 Dec 2009 | 31 Comments | ]

A lot of people don’t understand DMCA, the US Copyrights Law that provides protections against, and criminalizes the use of other people or businesses intellectual rights.
No one wants to lose a website due to copyright infringement, but Mark over at The Niche Store Builder had that very thing happen. If you are using a copyrighted name in your domain name you’ll want to read his article I Lost a Site Due to DMCA Violation – Trademark Infringement!
A couple of his guidelines include:

If you have a site about foreign cars …

Domain Names »

[17 Sep 2008 | 32 Comments | ]

If you’re considering buying an old domain name, but are concerned about how much money is too much to spend, you may want to read the article Domain Acquisition — How Much is Too Much? by Mark Jackson.
He found an old domain name for a client that contained the perfect keywords and came with many backlinks, but also had a $20,000 price tag.
Their reply probably won’t surprise you: “We can’t afford $20,000 for a domain name!”
“Are you sure?” I asked.
Check the Math
We knew that this exact keyword phrase generated approximately …