We all need to develop new ways to advertise our businesses and get new customers, especially in the current tough economy. The term “think outside the box” has been around forever, but exactly how do you do it? Today I came across a poll that asked which you put on on a sandwich first, the [...]

The SEO Diva blog is packing up and moving to a new location! As soon as the new furniture is placed just so and the boxes unpacked, the welcome mat will be set out and visitors to the blog will be redirected to the new address. This is an exciting time for me. Effective August 1st I [...]

Every once in a while I like to revisit the issue that although Baby Boomers have the most disposable income, only 10% of marketing efforts are targeted to that demographic. Perhaps it’s because I’m a Baby Boomer. A lot of online marketers are totally missing a huge segment of potential customers. Keep in mind this group [...]

Hi, my name is Kay and I am a flake. There, I said it. My inspiration is the blog article I just read by Sonia Simone, The Complete Flake’s Guide to Getting Things Done. Yes, she wrote it last year, but I only just read it, and it spoke to me! So I say “Thank you [...]

Are you ready to increase your sales conversions by 119% this year? You can achieve this in a year when the country is in a recession and offline advertising spending (newspapers, radio, TV) will be cut back 5-16%. Conversely, Internet advertising will increase by at least 9%, which is less than previous years but still on [...]