Category Archives: Keywords

On Fire Titles: Write ‘Em While They’re Hot

If you want your blog to not only be cached but show up in searches right away, use hot keywords in your title from Google Trends like the title I came across below: Verizon takes on iPhone with LG Voyager What an excellent piece of work – written today and almost immediately found in Google search results [...]
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Use Acronyms Like CTMod and WOW

When you’re researching keywords, don’t forget popular acronyms and abbreviations! If your site is all about World of Warcraft, you don’t want to forget to optimize for WOW. The WOW CTMod add-on pack is very popular right now, as well as the phrase “Deadly Boss Mods” so those should also be included in your keywords. There [...]
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Naming Images

Your images can help your SERPs (Search Engine Results Pages*) if you name them correctly. By using a descriptive name you give the spiders another keyword to latch onto. In addition, your images are more likely to show up in an images search. Since image searches are currently reported to be 20% of the total, [...]
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The Right Keywords

Having difficulty determining what keywords are important to your site? Ask yourself these questions: 1. What products/services do I offer? 2. How are my products/services different from my competitors? 3. What industries/areas am I involved in? 4. How do customers usually find out about my business? 5. What phrases do people actually use when they search for my products/services? These questions [...]

Keywords in Content

Content refers to the visible text on your page. I’m sure you’ve heard the adage “Content is King” and in my experience it’s true. Good content sprinkled with your top keywords will be instrumental in helping your web site rank well in Google. Page Headers After your title, your web page’s header tags are the next most [...]
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Keyword Placement

The locations of your keywords count! Title Tags The most critically important location to place keywords is within your web page’s <title> tag. Your page’s title tag is one of the most important aspects of web page design in respect to scoring well with most search engines. It tells the search engine what your page is about. Your title [...]

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