SEO Tips and Tricks - Online Marketing Strategy

In this Panda world I’ve been taking courses and doing some serious research and study on how to get/keep top Google rankings.

SEO has changed a lot, although some things never change – good onsite optimization means you don’t have to worry about every little update – your site will be solid.

The Panda update did make everyone step up their game, though…

Okay, sooooo Google rolled out the +1 button today.

I’m not real excited about it…but Google says it will be a good thing, because now when I search or go to a website, I’ll know which my thousands of friends have been there and liked it too. Similar to ‘Likes’ on Facebook, but FB wouldn’t share those with Google.

So like the little red hen, they went out and did it themselves.

Who knows how it will affect SEO. All I know is that now I have to get votes like a prom queen for my site to rank better. And everybody will know who I voted for, too.

With the Google Farmer algorithm update one type of site that got hit hard was article directories, including Ezine Articles…reminiscent of the Squidoo slap-down a couple of years ago.

Many people had great articles on Ezine that ranked well and sent visitors to their site. However, a lot of Ezine articles were crap, and many of those were also ranking on the first page of Google. Everybody dropped, good and bad alike.

So now the question is, should you continue to submit to Ezine for article marketing purposes?

Are you alarmed about the recent Google algorithm changes?

Here’s the deal in a nutshell – follow the rules and you won’t have to worry about algorithm changes and updates.

99% of the time they only affect web ites that are trying to get rankings by cheating in one way or another, or are so poorly designed and optimized that they seem spammy to search engines.

It pays to do things the right way. Follow these 5 steps and you won’t have to worry about changing algorithms: