Definitive Guide for Ranking on Local Search

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Google Local Search Ranking Factors

If you run a local business, Google’s Local Search may be one of your most important vehicles for obtaining clients or customers. Google is placing more and more importance on Local Search, including their newly implemented ZIP code targeting.

Is your business listed in Local Search, and if so, have you set it up correctly for best results?

Local Search Ranking Factors is the result of a study that involved 20 experts. The results are extensive and detailed. The article contains a list of 47 factors you need to consider, including negative factors to be aware of. It also has numerous links to further information and guides for Local Search.

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6 Comments

  1. Posted June 21, 2008 at 10:41 am | Permalink

    Outstanding advice! Thank you for the tip. I’m going to check it out right now.

  2. Posted June 21, 2008 at 5:47 pm | Permalink

    Would this be for brick & mortor stores as well?

  3. Posted June 26, 2008 at 9:50 am | Permalink

    Thanks for sharing the link to that article on local search ranking factors. Indeed a very useful article.

  4. Posted July 2, 2008 at 11:54 am | Permalink

    @Mike - you’re welcome!
    @Dennis - yes, definitely.
    @Earn Blogger - you’re welcome :)

  5. Posted July 6, 2008 at 10:16 pm | Permalink

    It’s useless for me because I didn’t live in US

  6. Posted July 22, 2008 at 10:13 am | Permalink

    I’ve noticed the local searches more and more in recent months. In fact, the local search had my old business address so people have to make sure all of their info is correct. I will have to check out the link you included. Thanks!

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