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Below are some of the tools I use in my job as an SEO strategist. They are remarkably helpful, and although we can all dream of one awesome piece of software that would do it all, nothing that wonderful is available.
SEO Tools – Aaron Wall has a great set of tools on his site, some of which are:
- Search Analytics Tools - establish your marketing goals and establish a baseline for where you are at right now.
- Keyword Research Tools - discover the keywords your customers are searching for right now.
- Competitive Research Tools - see what keywords your competitors are targeting.
- PPC Tools - buy important keywords and track the results to understand how well they convert, which helps you focus you organic SEO strategy.
- Link Analysis Tools - start building your link profile and track your progress compared to competing websites.
- Search Engine Ranking Checkers - determine how effective your marketing is by watching your search engine rankings improve.
We Build Pages also has many valuable tools, including the Top Ten Analysis SEO Tool, which will give you all the following info on any domain name/keyword phrase you enter:
Top 10 results (and your URL) in Google, and for each of those sites:
- Yahoo rank
- MSN rank
- Number of pages indexed
- Backlinks (page/domain/.edu)
- Alexa traffic rank
- Allinanchor rank
- Age of the domain (Whois)
- Age of the domain (Wayback Machine)
- A count of the search phrase on each page
- A link to find related pages in Google
Popularity: 28% [?]
Tags: seo tools
